VP of Marketing | Carbyne
Description

Hi, we’re Carbyne. We’re on a mission to help emergency call centers save lives every day. As the leader in emergency collaboration technologies, we’re building a platform that brings game-changing capabilities to people in crisis, such as live video, instant chat, and location tracking. Our platform unifies the flow of life-saving information to emergency call centers, so they can handle emergencies faster than ever, and get to the right people, in the right place, at the right time. We currently provide services to over 400 million people in over eight countries around the world, and partner with Google, Cisco, Amazon, and Microsoft to deliver life-saving technologies. Want to join our mission-driven team? Read on.

 

About the role

We’re on the search for a VP of Marketing to own Carbyne’s marketing strategy and execution, and play a pivotal role in propelling our technology company into innovative new categories. In this role, you will utilize a playbook and your proven experience to strategically define and implement a comprehensive marketing strategy. This is an entrepreneurial role, so our ideal candidate is a creative self-starter who loves to build things from scratch. As a marketing executive, you’ll report to Carbyne’s founder/CEO. If you’re an autonomous, accountable, and collaborative leader, read on.

 

Here’s what you’ll be working on:

  • Lead marketing efforts: Positioning, messaging, demand generation, digital, content, event, branding, sales enablement, product marketing, partner marketing, social media, PR, AR and marketing operations. 
  • Grow sales pipeline: Develop lead generation campaign/program strategy, objectives, goals, metrics, and define best practices, standards, and processes to drive increases in successful customer acquisition and current customer upsell opportunities. 
  • Drive team execution: Lead and mentor the team to focus and execute on the strategy, learn from each iteration, and continuously improve performance.
  • Monitor and take action on important metrics: Track and report on important performance metrics, use the data to continually optimize and improve performance. 
  • Build our stack: Provide thought leadership and perspective for new technology adoption where appropriate to do things more efficiently and effectively with a small but mighty team.
Requirements
  • 5-10+ years of B2B SaaS marketing experience that includes building a marketing  function from scratch or significantly improving an existing marketing department  
  • 5+ years of experience in a marketing leadership role 
  • 5+ years of people leadership experience  
  • Exceptional written and verbal communication skills
  • Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
  • Must be able to travel multiple times a year 


Bonus points for:

  • Experience working with enterprise clients 


What else we’re looking for:

We’re a mission-driven team with a strong set of values. We take them pretty seriously here at Carbyne, and want to make sure that anyone who joins our team takes them seriously, too. If you grabbed coffee with any of our team members, you would see that we:

  • Innovate. We think differently, and don’t lean on standard conventions.
  • Strive to be better. We’re always looking to improve. We define goals and measure ourselves against them regularly. 
  • Take ownership. We own our actions, complete our missions, and hold ourselves accountable for both. We care deeply about the success of Carbyne, our customers, our partners, and each other.
  • Are customer-first. We focus on making sure our customers are successful, and we build trust and practice full transparency at all times.

Benefits and perks - because you matter:

  • Comprehensive health insurance
  • 401k, matching up to 4% of your salary
  • 12 weeks of full payment for maternity leave
  • Unlimited vacation days
  • Competitive options plan
  • Reimbursement for internet and phone expenses
  • One-time budget for purchasing home office settings
  • Reimbursement for commuter expenses (if you work in the office)
  • Unlimited Udemy courses
  • Meal plan ($13/day)

 

Carbyne believes that every person has a right to equal employment opportunities without discrimination due to race, ancestry, place of origin, color, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law.  We also strive for a healthy and safe workplace and strictly prohibit harassment of any kind.

Note: We’re unable to sponsor employment visas at this time. 

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